My PhD.

The study proposed a method for understanding the local contextual circumstances and their effect on tourism-related sustainability needs. Based on this understanding, it offered a Place-based Strategy Evaluation Framework (PSEF), that can recognise whether tourism strategy addresses these context-specific sustainability needs of a local destination.

Using the Orkney Islands as a case study, this research focuses on the sense of place of the members of Orkney communities as a foundation for their perceptions of tourism value and sustainability needs in the tourism context.